SAP AG has made generally available the BILT mobile app, which provides interactive, 3D, voice-guided assembly, repair and instructions in an application for iOS and Android tablets.
Social media and digital, customer data and brand awareness are the top three challenges in retail marketing, and digital advertising is among the most important tools in that arena, says a survey by SAP AG.
SAP America, the U.S.-based subsidiary of Germany's SAP AG, has agreed to acquire Ariba, the software vendor specializing in procurement and business-to-business commerce.
SAP AG has introduced a series of mobile applications for business users and consumers. The new tools provide real-time access to human resources, finance, sales and mobile commerce functions.
